The Persuasion ModelBuilt to Close More Renewals.

The thread that remembers. Every objection, every reply, every follow-up, until the sale.

Trained on over 3.5M real sales conversations across financial industries.

GeneraliLibra InsuranceVOOM InsuranceNations LendingLeveragedHoneyBookTailor Brands

The Customer Journey

Understand What
Holds Each Customer Back.

Customer context shapes a different sales journey for each person.

Your industry

Fintech
Insurance
SaaS
Trading
Loans
Customer Context
Your CRM

History and contact permission

Website & Web Data

Page visits and profile enrichment

The Unfinished Step

Quote, application or signup

The Persuasion Model
Abstract sculptural brain representing the persuasion model
Individual Journeys
A

Alex

Next Response

Explain the relevant fees

“i’m not sure about the fees”

J

Jordan

Next Response

Follow up Tuesday at 2

“try me tuesday, after 2”

S

Sam

Next Response

Explain the renewal change

“what changed in my renewal?”

Inside The Persuasion Model

How We Choose
The Next Sales Move.

OpenAI, Claude and Gemini, guided by a model trained for sales.

Scroll to follow the decision

Customer Outcomes

Use Cases

Libra Insurance

Sales per Agent

Controlled A/B test.
Result reached in 90 days.

VOOM Insurance+50%

Conversion on Abandoned Quotes

Reported conversion-rate uplift
for VOOM’s quote recovery journey.

Leveraged+38%

Funded Accounts

From abandoned signups.
Reported uplift in a 7-month A/B test.

HoneyBook20%

Trial-to-Subscriber

Reported trial-to-paid uplift
for HoneyBook’s onboarding journey.

A Dedicated Team on Your Account

Our People Become
Part of Your Team.

Analytics & A/B Testing

Ask About Your Performance.

Get answers in minutes, or a full dashboard. See the results and what’s behind them.

Analytics
What Would You Like to Know?
Your Journeys. Your customers. Your sales data.

Built for Regulation
and Compliance.

Review the audit trail for every journey.

Protect Customer Data

PII is tokenized.

Define the Boundaries

Set approved information, contact rules and human handoff points.

Copilot
Suggested ReplyYour Team Approves
Autopilot
Model RespondsReply Sent

Copilot or Autopilot

Choose how much control your team keeps.

Support Compliance

SOC 2 Type II
GDPR
TCPA
GLBA
CCPA / CPRA
ePrivacy
DORA
EU AI Act
Product & Security Controls
Audit TrailsConsent ControlsHuman OversightAccess ControlsData ProtectionIncident Response

Supporting documents for your security and compliance teams.

Request the Security Pack

Questions

Questions Teams Ask
Before They Start.

What is the Sellence persuasion model?

A model that sells one to one over iMessage, WhatsApp, SMS, phone and web chat, in your company's name. It reads the objection behind a customer's hesitation, answers it with value, follows up on its own, and closes. It is trained on over 3.5M real sales conversations across financial industries.

Which financial journeys does it handle?

Insurance quotes, renewals and additional cover. Account opening and verification in fintech and banking. First deposits and KYC completion in trading. Trial to paid and activation in SaaS. Each journey runs as a separate thread for each customer.

Does it answer questions, or does it sell?

It sells. Every reply moves the customer toward a decision. It compares cover on the same terms, times the follow-up, and sends the link when the customer is ready. Support queues wait for a question. The model opens the conversation and carries it to the sale.

Which channels does it use?

SMS, WhatsApp, iMessage, phone and web chat. The thread carries across channels, so a reply on Thursday picks up where Monday left off.

Who stays in control?

You do. Run it as copilot, where your team approves each reply, or autopilot, where the model sends inside boundaries you define. Every message is logged in an audit trail your compliance team can review.

What results have customers seen?

Libra Insurance reached 3x sales per agent in a controlled A/B test over 90 days. VOOM saw a 50% higher conversion rate on abandoned quotes. Leveraged funded 38% more accounts from abandoned signups in a 7-month A/B test. HoneyBook turned 20% more trials into subscribers.

How does a pilot work?

Two months on one journey, with a control group, measured on the conversion metric you already track. Pilots roll into a 12-month term. Pricing is quoted per company.

See What You
Can Convert.

Bring an unfinished customer journey. We’ll show you how the model would handle it.

Book a Demo

Opportunity Calculator

What Would a Lift Be Worth?

Set your own assumptions for customers you can contact.

Estimated Additional Monthly Revenue

$10,000

20 additional conversions; Recovery rate: 10% to 12%

Estimate using your assumptions. Gross revenue before fees and delivery costs.

Discuss Your Numbers

Discuss a Similar Journey

About Sellence

Sales Experience.
At the Scale of Your Business.

Sellence’s persuasion model handles sales objections and follows up over days and weeks. Each customer’s history guides the next response.

Your account includes sales specialists, engineers and growth analysts.

Talk to Our Team