> The intelligence layer for autonomous sales in financial services. The Sellence Persuasion Model handles objections, follows up autonomously and closes.

Canonical: https://www.sellence.com/

Title: Sellence | The Persuasion Model Built to Close More Renewals, Mortgages, FTDs, KYCs

FOR FINANCIAL SERVICES

# The Persuasion Model Built to Close More Renewals.

The thread that remembers. Every objection, every reply, every follow-up, until the sale.

[Book a Demo](https://www.sellence.com/demo) See How It Works

Trained on 3.5M+ real sales conversations.

The Customer Journey

## Understand What Holds Each Customer Back.

Customer context shapes a different sales journey for each person.

Your industry

Fintech

Insurance

SaaS

Trading

Loans

Customer Context

Your CRM

History and contact permission

Website & Web Data

Page visits and profile enrichment

The Unfinished Step

Quote, application or signup

The Intelligence Layer

Individual Journeys

A

### Alex

Next Response

Explain the relevant fees

“i’m not sure about the fees”

J

### Jordan

Next Response

Follow up Tuesday at 2

“try me tuesday, after 2”

S

### Sam

Next Response

Explain the renewal change

“what changed in my renewal?”

The Journey Adapts With Every Reply

Remembers their concerns and tone. Follows up autonomously.

Inside The Persuasion Model

## How We Choose The Next Sales Move.

OpenAI, Claude and Gemini, guided by a model trained for sales.

Scroll to follow the decision

Customer Outcomes

## Use Cases

3×

### Sales per Agent

Controlled A/B test. Result reached in 90 days.

[Read the Customer Story](https://www.sellence.com/use-case-libra)

+50%

### Conversion on Abandoned Quotes

Reported conversion-rate uplift for VOOM’s quote recovery journey.

[See the Result](https://www.sellence.com/use-case-voom)

+38%

### Funded Accounts

From abandoned signups. Reported uplift in a 7-month A/B test.

[See the Result](https://www.sellence.com/use-case-leveraged)

43%

### Trial-to-Subscriber

Reported trial-to-paid uplift for HoneyBook’s onboarding journey.

[Read the Customer Story](https://www.sellence.com/use-case-honeybook)

A Dedicated Team on Your Account

## Our People Become Part of Your Team.

More Than 10 Years

Of sales experience. Applied to your product.

### Sales People

Train The Model To Sell Your Product.

Study your product, review conversations and refine how the model handles objections.

### Forward Deployed Sales Engineers

Connect It To Your Business.

Connect your product and CRM, configure your workflows and manage deployment.

### Growth Analysts

Measure And Improve Conversion.

Track where customers drop off and test which responses and follow-ups work.

Analytics & A/B Testing

## Ask About Your Performance.

Get answers in minutes, or a full dashboard. See the results and what’s behind them.

Analytics

What Would You Like to Know?

Your Journeys. Your customers. Your sales data.

## Built for Regulation and Compliance.

Review the audit trail for every journey.

### Protect Customer Data

PII is tokenized.

### Define the Boundaries

Set approved information, contact rules and human handoff points.

Copilot

Suggested Reply Your Team Approves

Autopilot

Model Responds Reply Sent

### Copilot or Autopilot

Choose how much control your team keeps.

### Support Compliance

Product & Security Controls

Audit Trails Consent Controls Human Oversight Access Controls Data Protection Incident Response

Supporting documents for your security and compliance teams.

[Request the Security Pack](mailto:dan@sellence.com?subject=Sellence%20security%20review)

Questions

## Questions Teams Ask Before They Start.

**What is the Sellence persuasion model?**

A model that sells one to one over iMessage, WhatsApp, SMS, phone and web chat, in your company's name. It reads the objection behind a customer's hesitation, answers it with value, follows up on its own, and closes. It is trained on over 3.5M real sales conversations across financial industries.

**Which financial journeys does it handle?**

Insurance quotes, renewals and additional cover. Account opening and verification in fintech and banking. First deposits and KYC completion in trading. Trial to paid and activation in SaaS. Each journey runs as a separate thread for each customer.

**Does it answer questions, or does it sell?**

It sells. Every reply moves the customer toward a decision. It compares cover on the same terms, times the follow-up, and sends the link when the customer is ready. Support queues wait for a question. The model opens the conversation and carries it to the sale.

**Which channels does it use?**

SMS, WhatsApp, iMessage, phone and web chat. The thread carries across channels, so a reply on Thursday picks up where Monday left off.

**Who stays in control?**

You do. Run it as copilot, where your team approves each reply, or autopilot, where the model sends inside boundaries you define. Every message is logged in an audit trail your compliance team can review.

**What results have customers seen?**

Libra Insurance reached 3x sales per agent in a controlled A/B test over 90 days. VOOM saw a 50% higher conversion rate on abandoned quotes. Leveraged funded 38% more accounts from abandoned signups in a 7-month A/B test. HoneyBook turned 43% more trials into subscribers.

**How does a pilot work?**

Two months on one journey, with a control group, measured on the conversion metric you already track. Pilots roll into a 12-month term. Pricing is quoted per company.

## See What You Can Convert.

Bring an unfinished customer journey. We’ll show you how the model would handle it.

[Book a Demo](https://www.sellence.com/demo)
